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>\n<p>\u3053\u306e\u8abf\u67fb\u3067\u306f\u3001IT\u30ea\u30fc\u30c0\u30fc\u306e92\uff05\u304c\u30a4\u30f3\u30c6\u30ea\u30b8\u30a7\u30f3\u30c8\u30fb\u30c7\u30b8\u30bf\u30eb\u30fb\u30a4\u30f3\u30d5\u30e9\u30b9\u30c8\u30e9\u30af\u30c1\u30e3<sup>*<\/sup>\u306b\u6295\u8cc7\u6e08\u307f\u3001\u307e\u305f\u306f\u6295\u8cc7\u3059\u308b\u610f\u5411\u3067\u3042\u308a\u3001\u30c7\u30b8\u30bf\u30eb\u30fb\u30a4\u30f3\u30d5\u30e9\u30b9\u30c8\u30e9\u30af\u30c1\u30e3\u3078\u306e\u652f\u51fa\u306f\u4eca\u5f8c12\u30ab\u6708\u3067\u5e73\u574717\uff05\u5897\u52a0\u3059\u308b\u4e88\u5b9a\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30b9\u30da\u30a4\u30f3\uff0823\uff05\uff09\u3068\u65e5\u672c\uff0821\uff05\uff09\u306f\u3001\u51687\u30ab\u56fd\u306e\u4e2d\u3067\u6700\u3082\u9ad8\u3044\u5272\u5408\u3067\u6295\u8cc7\u304c\u5897\u52a0\u3059\u308b\u3068\u4e88\u60f3\u3057\u3066\u3044\u307e\u3059\u3002\u30c9\u30a4\u30c4\u306eIT\u30ea\u30fc\u30c0\u30fc\u306f\u3001\u6295\u8cc7\u984d\u304c\u6700\u3082\u4f38\u3073\u306a\u3044\u3068\u4e88\u60f3\u3057\u3066\u304a\u308a\u3001\u305d\u306e\u6bd4\u7387\u306f12\uff05\u3067\u3057\u305f\u3002<\/p>\n<p>\u82f1\u56fd\uff0822\uff05\uff09\u3001\u65e5\u672c\uff0824\uff05\uff09\u3001\u30a4\u30bf\u30ea\u30a2\uff0819\uff05\uff09\u3001\u30b7\u30f3\u30ac\u30dd\u30fc\u30eb\uff0821\uff05\uff09\u306e\u4f01\u696d\u306f\u3001\u4eca\u5f8c12\uff5e14\u30ab\u6708\u306eIT\/\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u652f\u51fa\u306b\u304a\u3044\u3066\u3001\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u304c\u91cd\u8981\u306a\u539f\u52d5\u529b\u306b\u306a\u308b\u3068\u56de\u7b54\u3059\u308b\u50be\u5411\u304c\u6700\u3082\u5f37\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u5bfe\u7167\u7684\u306b\u3001\u30d5\u30e9\u30f3\u30b9\uff0827\uff05\uff09\u3068\u30c9\u30a4\u30c4\uff0821\uff05\uff09\u3067\u306fAI\u3068\u7b54\u3048\u308b\u4eba\u304c\u6700\u3082\u591a\u304f\u3001\u30b9\u30da\u30a4\u30f3\uff0829\uff05\uff09\u3067\u306f\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u306e\u7d71\u5408\u3068\u7b54\u3048\u308b\u4eba\u304c\u6700\u3082\u591a\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u30c9\u30a4\u30c4\uff0820\uff05\uff09\u3068\u30a4\u30bf\u30ea\u30a2\uff0819\uff05\uff09\u3067\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u30fb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\u304c\u4f9d\u7136\u3068\u3057\u3066\u91cd\u8981\u306a\u63a8\u9032\u529b\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u65e5\u672c\u3067\u306f\u3001\u4eca\u5f8c12\uff5e24\u30f6\u6708\u306eIT\/\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u652f\u51fa\u306e\u5bfe\u8c61\u3068\u3057\u3066\u3001\u300c\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u300d\u304c1\u4f4d\u3001\u300cAI\u300d\u304c2\u4f4d\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002 \u307e\u305f\u3001\u8208\u5473\u6df1\u3044\u3053\u3068\u306b\u300145-54\u6b73\u3067\u306f\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u306e\u30b9\u30b3\u30a2\u304c\u6700\u3082\u9ad8\u304f\uff0835\uff05\uff09\u3001AI\u306f2\u756a\u76ee\uff0827\uff05\uff09\u3067\u3042\u308b\u306e\u306b\u5bfe\u3057\u300135-44\u6b73\u3067\u306f\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u3068AI\u306e\u30b9\u30b3\u30a2\u304c\u3068\u3082\u306b\u540c\u5217\u3067\u6700\u9ad8\u3068\u306a\u3063\u3066\u3044\u307e\u3059\uff08\u5171\u306b25\uff05\uff09\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\uff1c<\/strong><strong>\u4e16\u754c\u7684\u306a\u4e0d\u900f\u660e\u611f\u306e\u4e2d\u3001\u6d88\u8cbb\u578b\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3078\u306e\u9700\u8981\u304c\u9ad8\u307e\u308b\uff1e<\/strong><\/p>\n<p>\u3053\u306e\u8abf\u67fb\u306f\u307e\u305f\u3001\u4e16\u754c\u7684\u306a\u4e0d\u78ba\u5b9f\u6027\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u53ef\u80fd\u306a\u9650\u308a\u7d44\u7e54\u306b\u67d4\u8edf\u6027\u3092\u6301\u305f\u305b\u3088\u3046\u3068\u3059\u308b\u70ba\u3001\u6d88\u8cbb\u578b\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u53f0\u982d\u306b\u3064\u3044\u3066\u3082\u6982\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u6d88\u8cbb\u30d9\u30fc\u30b9\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306f\u3001\u67d4\u8edf\u6027\u3068\u5bb9\u91cf\u62e1\u5927\u3001\u53ca\u3073\u5bb9\u91cf\u7e2e\u5c0f\u80fd\u529b\u3092\u63d0\u4f9b\u3057\u3001\u30a4\u30f3\u30c6\u30ea\u30b8\u30a7\u30f3\u30c8\u30fb\u30c7\u30b8\u30bf\u30eb\u30fb\u30a4\u30f3\u30d5\u30e9\u30b9\u30c8\u30e9\u30af\u30c1\u30e3\u306b\u898b\u8b58\u3092\u6301\u3064\u8abf\u67fb\u56de\u7b54\u8005\u306e90\uff05\u304c\u3001\u65e2\u306b\u30aa\u30f3\u30fb\u30c7\u30de\u30f3\u30c9\u63a5\u7d9a\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u304b\u3001\u5229\u7528\u3059\u308b\u4e88\u5b9a\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30aa\u30f3\u30fb\u30c7\u30de\u30f3\u30c9\u306e\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u30dd\u30fc\u30bf\u30eb\u3001API\u3001\u307e\u305f\u306f\u4f1a\u793e\u306e\u65e2\u5b58\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u62e1\u5f35\u6a5f\u80fd\u3092\u901a\u3058\u3066\u3001\u3069\u3053\u3067\u3082\u3001\u3069\u306e\u3088\u3046\u306b\u3067\u3082\u3001\u67d4\u8edf\u306a\u63a5\u7d9a\u65b9\u6cd5\u3092\u9078\u629e\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u300c\u4f01\u696d\u304c\u6226\u7565\u7684\u306a\u30d3\u30b8\u30cd\u30b9\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u70ba\u306b\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306b\u6ce8\u76ee\u3057\u3066\u3044\u308b\u4eca\u3001\u79c1\u305f\u3061\u306f\u6c7a\u5b9a\u7684\u306a\u77ac\u9593\u3092\u8fce\u3048\u3066\u3044\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u30fb\u30a4\u30f3\u30d5\u30e9\u306f\u3082\u306f\u3084A\u304b\u3089B\u3092\u3064\u306a\u3050\u624b\u6bb5\u3067\u306f\u306a\u304f\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u7d4c\u6e08\u306e\u539f\u52d5\u529b\u306a\u306e\u3067\u3059\u3002\u300d\u3068Colt\u306eCEO\u3001\u30b1\u30ea\u30fc\u30fb\u30ae\u30eb\u30c0\u30fc\u306f\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>* \u30a4\u30f3\u30c6\u30ea\u30b8\u30a7\u30f3\u30c8\u30fb\u30c7\u30b8\u30bf\u30eb\u30fb\u30a4\u30f3\u30d5\u30e9\u30b9\u30c8\u30e9\u30af\u30c1\u30e3\u306b\u5bfe\u3057\u3066\u898b\u8b58\u3092\u6301\u3063\u3066\u3044\u308b\u65e5\u672c\u306eIT\u4e0a\u7d1a\u610f\u601d\u6c7a\u5b9a\u8005\u306f\u3001\u30a4\u30f3\u30c6\u30ea\u30b8\u30a7\u30f3\u30c8\u30fb\u30c7\u30b8\u30bf\u30eb\u30fb\u30a4\u30f3\u30d5\u30e9\u30b9\u30c8\u30e9\u30af\u30c1\u30e3\u69cb\u6210\u306e\u70ba\u306b\u3069\u306e\u3088\u3046\u306a\u80fd\u529b\u304c\u5fc5\u8981\u304b\u3068\u3044\u3046\u8cea\u554f\u306b\u5bfe\u3057\u3001\u69d8\u3005\u306a\u80fd\u529b\u3092\u6319\u3052\u3066\u3044\u307e\u3059\u3002\u6700\u3082\u591a\u304b\u3063\u305f\u306e\u306f\u6b21\u306e\u3088\u3046\u306a\u56de\u7b54\u3067\u3057\u305f\u3002\uff1a<\/p>\n<ol>\n<li>\u3069\u306e\u30c7\u30d0\u30a4\u30b9\u304b\u3089\u3067\u3082\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3067\u304d\u308b (24%)<\/li>\n<\/ol>\n<p>\u30e6\u30fc\u30b6\u306e\u8981\u6c42\u306b\u5fdc\u3048\u308b (24%)<\/p>\n<ol start=\"2\">\n<li>\u751f\u6210\u7684AI\uff08\u4f8b\uff1aChatGPT\u306e\u3088\u3046\u306a\u5f62\u5f0f\uff09 (22%)<\/li>\n<\/ol>\n<p>\u4e88\u77e5\u4fdd\u5168 (22%)<\/p>\n<p>\u5229\u7528\u5f62\u5f0f\u304b\u3089\u306e\u5b66\u7fd2 (22%)<\/p>\n<p>\u307e\u305f\u3001\u30a4\u30f3\u30c6\u30ea\u30b8\u30a7\u30f3\u30c8\u30fb\u30a4\u30f3\u30d5\u30e9\u30b9\u30c8\u30e9\u30af\u30c1\u30e3\u3092\u7d44\u7e54\u306b\u5c0e\u5165\u3059\u308b\u969b\u306e\u6700\u5927\u306e\u969c\u58c1\u3068\u3057\u3066\u3001\u65e5\u672c\u306e\u56de\u7b54\u8005\u306f1)IT\u7d71\u5408\u306e\u8907\u96d1\u3055(25%)\u30012)\u7d44\u7e54\u69cb\u9020\/\u30b5\u30a4\u30ed\u5316\u3057\u305f\u7d44\u7e54(23%)\u3001 3\uff09\u660e\u78ba\u306a\u6069\u6075\/ROI\u306e\u6b20\u5982\uff0822%\uff09\u3068\u56de\u7b54\u3057\u3066\u304a\u308a\u3001\u3053\u308c\u3089\u306f\u3044\u305a\u308c\u30822018\u5e74\u306b\u7d4c\u6e08\u7523\u696d\u7701\uff08METI\uff09\u304c\u767a\u8868\u3057\u305fDX\u30ec\u30dd\u30fc\u30c8<sup>**<\/sup>\u306b\u8a18\u8f09\u3055\u308c\u3066\u3044\u308b\u3001\u300c2025\u5e74\u306e\u5d16\u300d\u3068\u547c\u3070\u308c\u308b\u65e5\u672c\u7279\u6709\u306e\u8ab2\u984c\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5e74\u9f62\u5225\u3067\u306f\u3001\u3053\u306e\u9805\u76ee\u306b\u95a2\u3057\u3066\u300125\uff5e34\u6b73\u306845\uff5e54\u6b73\u304c\u300c\u30de\u30eb\u30c1\u30d9\u30f3\u30c0\u9593\u306e\u76f8\u4e92\u63a5\u7d9a\u6027\u300d\uff0826\uff05\u306827\uff05\uff09\u300135\uff5e44\u6b73\u304c\u300cIT\u7d71\u5408\u306e\u8907\u96d1\u3055\u300d\uff0829\uff05\uff09\u3068\u7b54\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>**https:\/\/www.meti.go.jp\/shingikai\/mono_info_service\/digital_transformation\/pdf\/20180907_01.pdf<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u8abf\u67fb\u65b9\u6cd5\uff1a<\/strong><\/p>\n<p>2023\u5e747\u670813\u65e5\u304b\u30892023\u5e747\u670824\u65e5\u306b\u304b\u3051\u3066\u3001\u82f1\u5e02\u5834\u8abf\u67fb\u4f1a\u793eCensuswide\u793e\u306b\u3088\u308a\u300118\u6b73\u4ee5\u4e0a\u306e\u4e0a\u7d1aIT\u610f\u601d\u6c7a\u5b9a\u8005755\u540d\u306b\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3092\u5b9f\u65bd\u3002\u8abf\u67fb\u5bfe\u8c61\u8005\u306f\u3001\u30d5\u30e9\u30f3\u30b9\u3001\u30c9\u30a4\u30c4\u3001\u30a4\u30bf\u30ea\u30a2\u3001\u65e5\u672c\u3001\u82f1\u56fd\u3001\u30b7\u30f3\u30ac\u30dd\u30fc\u30eb\u3001\u30b9\u30da\u30a4\u30f3\u8a087\u30ab\u56fd\u306e\u5f93\u696d\u54e15000\u4eba\u4ee5\u4e0a\u306e\u4f01\u696d\u3067\u3001\u30af\u30e9\u30a6\u30c9\u306e\u610f\u601d\u6c7a\u5b9a\u8005\u3001\u53ca\u3073C\u30af\u30e9\u30b9\u306e\u7d4c\u55b6\u5c64\u3002<\/p>\n<p>\uff0a\u3044\u304f\u3064\u304b\u306e\u4e16\u4ee3\u30b0\u30eb\u30fc\u30d7\u306f\u8abf\u67fb\u6bcd\u6570\u304c50\u4ee5\u4e0b\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>Censuswide \u306f\u3001Market Research Society \u306e\u4f1a\u54e1\u3092\u96c7\u7528\u3057\u3001ESOMAR \uff08\u6b27\u5dde\u3067\u8a95\u751f\u305775\u5e74\u306e\u6b74\u53f2\u3092\u6709\u3059\u4e16\u754c\u6700\u5927\u7d1a\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ea\u30b5\u30fc\u30c1\u56e3\u4f53\uff09\u306e\u539f\u5247\u306b\u57fa\u3065\u304f\u3001 MRS\uff08The Market Research Society\u3001\u30a4\u30ae\u30ea\u30b9\u306e\u5e02\u5834\u8abf\u67fb\u5c02\u9580\u5bb6\u56e3\u4f53\uff09 \u306e\u884c\u52d5\u898f\u7bc4\u306b\u5f93\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Colt<\/strong><strong>\u306b\u3064\u3044\u3066<\/strong><strong>;<\/strong><\/p>\n<p>Colt\u306f\u3001\u9867\u5ba2\u4f01\u696d\u306e\u30d3\u30b8\u30cd\u30b9\u3092\u6210\u529f\u306b\u5c0e\u304f\u3001\u300c\u60f3\u50cf\u3092\u8d85\u3048\u305f\u3064\u306a\u304c\u308a\uff08Extraordinary 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IQ 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